
Charme
Charme is a clean-beauty brand pairing botanical extracts with proven actives. The identity focuses on softness, care and an elegant natural character.
Hey there! I'm Hocine Belmadi — a graphic designer creating bold identities, memorable brands and visual experiences that connect.
A curated collection of 15 marks, symbols and wordmarks built to make brands instantly recognizable — six featured here.
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I thrive on creativity — exploring new styles, experimenting with fresh trends and pushing boundaries to make every project stand out. Design should have energy, purpose and a reason to be remembered.
Crafting distinctive brand identities that tell stories and bring missions to life through design.
View all branding work ↗
Charme is a clean-beauty brand pairing botanical extracts with proven actives. The identity focuses on softness, care and an elegant natural character.

A smart ride-sharing identity built around movement, direction and progress, with a visual language designed to work across Arabic and Latin scripts.
Visual identities for conferences and summits — stage visuals, signage, badges and print materials with a strong presence.
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Complete event identity for AstraZeneca's MasterClass on prostate cancer — stage backdrop, badges, roll-ups and print materials. Hôtel Hyatt Regency, Alger.

Full visual identity for AstraZeneca's 5th Cardiovascular Summit — "Act Now on Cardiovascular Disease". Backdrop, banners, stationery and badges. Sheraton Club des Pins, Alger.
Posters, brochures, catalogs and event materials with strong visual hierarchy — two recent pieces.
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Professional decks that turn information into a clear, engaging and visually memorable story — two recent examples.
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From the first sketch to the final visual system, I turn ideas into consistent and memorable experiences.
Key visuals and campaign systems that carry one strong idea across every touchpoint — from posters to digital.
Complete brand worlds with a clear concept, art direction and a visual language that works everywhere.
Campaigns, posts, stories and social systems designed to stop the scroll and communicate quickly.
Books, brochures, roll-ups and editorial layouts with strong visual hierarchy and print-ready detail.
Visual identities for conferences, summits and exhibitions — stage visuals, signage and event branding with a strong presence.
Professional decks and company profiles that turn information into a clear, engaging and visually memorable story.
A curated selection of logo marks and symbols — simple, distinctive and built to last.
Hello! I'm Hocine Belmadi. I'm a passionate senior graphic designer with a love for bold ideas and clean, impactful visuals. For over seven years, I've been turning concepts into visual identities, campaigns and digital experiences.
Whether it's shaping a brand's look, creating a logo system, designing for digital and print, or directing a campaign, I'm all about bringing ideas to life with energy and purpose.
A proven track record partnering with global pharmaceutical leaders, healthcare organizations, and cultural institutions across Qatar and the Gulf — delivering brand identities, campaigns, and events built on consistency, discretion, and results.






Tell me what you're building, what you want people to feel, and where you want the brand to go.
Sir.hocine@gmail.com ↗
SOCIAL MEDIA
DESIGN
Campaigns, posts and stories designed to stop the scroll — a few recent examples.
View all social media work ↗